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 Review of Tourism Scotland 2020 Strategy (2019) In December 2018, the Tourism Leadership Group (TLG) – the industry leadership group for Tourism – committed to refresh the national tourism strategy. To inform the refresh, Scottish Enterprise was a...
 Digital Tourism Scotland evaluation: final report (2019) The Digital Tourism Scotland (DTS) programme offers sector specific digital support to tourism businesses in Scotland. DTS is run as a partnership programme and has six main delivery partners: Scottis...
 Megatrends impacting Scottish tourism to 2025: opportunities for Scotland (2018) This report analyses the future of the Scottish tourism industry from a global perspective, in order to provide a robust evidence base to support strategic decision-making by Scottish Enterprise (SE),...
 The collaborative economy and Scottish tourism (2018) The collaborative economy involves connecting individuals or communities via online platforms that enable the sharing or provision of goods and services, assets and resources without the need for owne...
 Growth companies in Scotland (2017) This research was designed to identify the nature and extent of growth across the business base in Scotland. It sought to identify the locations in which companies achieve intermittent and sustained g...
 Evaluation of Destination Leadership Programme (2017) This report presents the findings of a qualitative assessment of the Destination Leadership Programme (DLP). The aim of the DLP was to support and develop leadership capacity at the local and nationa...
 Scotland Golf Visitor Survey 2016 (2016) The study was to update previous research conducted in 2009 which estimated that golf tourism was worth around £220 million in visitor expenditure. In a further study in 2011, SQW estimated that there...
 Estimating the holistic value of Scotland’s mountain bike sector (2016) The purpose of this paper is to provide an estimate of the current total size of the Scottish mountain bike sector, and how large the sector is likely to be in five years’ time, based on current trend...
 Visitor attraction best practice (2016) The aim of the research was to identify and investigate best practice in a range of key areas of visitor attraction development and operation in Scotland, in order to support the growth and developmen...
 Productivity and tourism (2015) The aim of the report was to examine some of the issues around productivity levels of the tourism and hospitality industry in Scotland.